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As regular readers of this blog will know one of my major objectives for this year was to launch my first book and I’m delighted to let you know that it’s out now and available to buy. In conjunction with Nikki Pilkington and with the invaluable help of my virtual assistant Helen Stothard it’s called “30 Day Sales Challenge” Over . . . → Read More: 30 Day Sales Challenge now available! For the latest interview in my series ‘Inside The Entrepreneur’s Mind’ I’m delighted to be interviewing my friend ANDY LOPATA. Andy is one of Europe’s leading business networking strategists and has been called ‘Mr Network’ by The Sun newspaper. He is an award winnng author, speaker, trainer and consultant. He’s also a huge Charlton Athletic FC fan . . . → Read More: Inside The Entrepreneur’s Mind : Andy Lopata Thanks to everyone for the great comments and feedback you’ve sent me about this blog series. Please keep them coming. Today I’m delighted to be interviewing MARK SHAW. Mark is, in my eyes, ‘Mr Twitter’ and was a real source of motivation behind me persevering with my social media marketing. Without Mark’s example of ‘sticking at it’ I wouldn’t . . . → Read More: Inside the Entrepreneur’s Mind : Mark Shaw For todays ‘Inside the Entrepreneur’s Mind’ interview I’m delighted to welcome CARRIE WILKERSON, ‘The Barefoot Executive’. Carrie is the ‘go to’ expert in helping others achieve extra income and career goals while working from home.Currently a mentor/coach/advisor to over 100,000 men and women, Carrie’s work-at-home methods have inspired thousands and has earned many awards and accolades. I was delighted that . . . → Read More: Inside the Entrepreneur’s Mind : Carrie Wilkerson Let’s face it …we’ve all been there. We’ve asked the right selling questions, identified the customer need, clarified the product benefits, asked for the order and they say: “It’s too expensive” Well….time for a quick reality check…despite what customers say it is actually rarely just about price alone. Customers rarely just want to buy the cheapest out there. If that . . . → Read More: What to do when a customer says ‘It’s too expensive’ . . . → Read More: Business Planning: Audioboo This week I was interviewed by my good friend Nicky Kriel. Nicky caught up with me for a few minutes to ask how I had used social media to help grow my business. As many of you will know I’m a massive fan of Twitter and Facebook and see them as a key part of my marketing mix. You can . . . → Read More: How Social Media has helped to grow my business I believe that, when selling, the biggest killer is to hear the words ‘ I’ll think about it’ In my opinion it’s better to hear the word ‘No’ than to hear ‘I’ll think about it’ At least when the customer says ‘No thanks’ we’re able move on to another customer. ‘I’ll think about it’ builds up false hope and expectation, . . . → Read More: A-Z of Selling: M is for ‘Motivate’ Have you ever found yourself wanting to speed up the selling cycle in order to spend more time helping high value customers, rather than servicing those that are not high value and never will be? Have you ever wanted to get customers to say ‘no’ quicker so that you can both move on? Let me tell you a . . . → Read More: Why You Can’t Please All the People All the Time Guest article by Karen Skidmore Networking is one of the most effective forms of marketing, especially when you run your own business. Even with the explosion of sites such as Facebook and LinkedIn, nothing quite beats being able to get in front of “real” people, shaking them by the hand and having a face-to-face conversation. But, let’s . . . → Read More: How to Get Talked About When You're Not in the Room |
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